BRANKOPOPOVICBLOG: Serbia Fashion Week S/S 2016

Ean Williams

Serbia Fashion Week, spring summer 2016 edition took place from November 10-16 in the charming city of Novi Sad in Serbia.
An extensive schedule staged 70 designers from all over the world making it one of the biggest fashion events in South East Europe. In general this approach of SFW to create an international gathering of designers makes it interesting to attend. This edition new collaborations have been signed, completing the list of 24 fashion week/events partners. Having said that one would expect that displayed designers are the best of the best. That is not always the case, however here I will focus more on the designers worth mentioning.
Looking back to exactly a year ago, when I attended for the first time it is more than evident to see that SFW has made huge steps and grown in many ways. Bigger venue, more designers and better designers, younger and more fashionable audience etc.
SFW opening party took place on Tuesday evening and it seems that I have missed one of the highlights. Titled 'Heroes', the stylist Srdjan Sveljo curated a collective show with many emerging designers from Serbia and the region. It is exactly the young generation of designers that should be staged because they represent the fresh ideas coming from Serbia, like designers Sonja Jocic, Ivana Murišić or Mona Lacko. Another highlight in the programme where the FDTC Fashion Design Talent Competition and EFDTC Fashion Design Talent Competition that showcased young designers from Serbia and abroad. Winning designer Ivana Mišić is invited to be part of FASHIONCLASH Festival 2016.

Ivana Mišić, winner FTDC

International guest designers who showed interesting collections where the promising Greek designer Marios Karavasilis, Slovenian knitwear brand Draž, FASHIONCLASH representative Flora Miranda, and Maltese designer Ritienne Zammit. Renown Agatha Ruiz de la Prada from Spain provided the most joyous and colorful show on the closing night. Paris based designer Sandrine Philippe was the absolute highlight of this edition. She was awarded best International Designers.
Next to all the international names many Serbian designers where given the stage. Evening wear and gowns still seem to be the favorite thing for most of them. Several established Serbian designers presented more urban and casual ready-to-wear collections such as Boško Jakovljević, Bata Spasojević Individual and Mladen Milivojević Baron. These where the more memorable shows coming from local heroes of the fashion week.
It was nice to be in Novi Sad again. The organization team and the lovely volunteers made me feel very welcome.
Serbia Fashion Week is growing to become a relevant destinations in the fashion calendar, in the meantime I am curios to see what steps will be made.

Take a look at the picture report.

All images are by brankopopovicblog.

http://serbiafashionweek.com