Monday 9 January 2017

Charles Jeffrey LOVERBOY FW 2017

Charles Jeffrey LOVERBOY presented his new collection as part of Fashion East’s MAN AW17 during London Fashion Week Men's.MAN is the joint initiative between Topman and Fashion East (the non-profit organisation established by Lulu Kennedy MBE and the Old Truman Brewery in 2000).
Charles Jeffrey teamed up with the set designer Gary Card and choreographer Theo Adams and create a striking performance. Charles Jeffrey graduated from MA Fashion Design at Central Saint Martins in 2015. His brand Charles Jeffrey LOVERBOY encompasses a fashion label and a cult club night, each informing the other. The LOVERBOY night forms the primary research for Jeffrey’s collections, with his tribe of friends and creative collaborators - artists, performers, musicians, drag queens and poets - contributing to the egalitarian spirit of the brand.

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