Joelle Boers at FASHIONCLASH Festival 2015

preview new collection, photo Karen Kikkert

Get to know JOELLE BOERS, who comes from the little Dutch town Geleen near Maastricht. After her studies in Graphic Design and Photography, she desired to explore the world of Fashion and Textile Design at MAFAD (Maastricht Academy Fine Arts and Design).
She has been involved in many FASHIONCLASH events and projects.
Joelle will present her debut, self-designed collection at FASHIONCLASH Festival Show Program and purchase her designs at the designer Market.
In addition she takes part at Designers in Store within festival's Side Program, her work will be presented and sold at Stijl Maastricht boutique.


How would you describe your work ? What is your technique? 
From my childhood on, I had always a passion for illustrations/photography and collaging. My work is a reflection of my fascination by the aesthetics of all things: natural phenomena, technological and cultural identity. I am heavily influenced by materials and their surfaces, blending hand painting, patterns and photography, By connecting these diverse elements my label has developed a unique aesthetic. Through fabric and dexterous print design, far-reaching stories are told. Trying to show a transition from ancient cultures into a more futuristic type of beauty.

Stijl Fashion Event 2014

Stijl Fashion Event 2014

Staged in the beautiful Sint Jan Church, Stijl Maastricht organized the second edition of Stijl Fashion Eevent.  The theme and of the evening and styling was inspired by Hans Christian Andersen fairy tales. Compared with the fist edition the ambiance appeared more glamourous.
The show is a presentation of brand new FW 2014 fashion items available in Stijl stores in Maastricht. After the show fashionista's where given the opportunity to purchase their favorite looks.
The show also featured pieces by our local emerging designer Joelle Boers. It proved that young designers work can merge very well with commercial brands.

For more information: http://www.stijlmaastricht.nl

 Here are few highlights from the event and the show.

 © Photography courtesy BRANKOPOPOVICBLOG

STORM & MARIE spring 2014

STORM & MARIE

Storm & Marie brand is established in Copenhagen in 2010 by Signe Elisabeth Vedel and Kim Vedel Hansen. The brand is a result of shared vision of two creative mind who form a couple both professionally and privately.
Storm & Marie combines minimalistic Scandinavian design aesthetics with a diverse hand-painted prints.

For the spring 2014 collection they worked with artist Aurel Schmidt on few items.

Storm & Marie brand is available in 8 European countries. In the Netherlands you can find it in stores such as at Shppr (Rotterdam), Cotton Cake (Amsterdam), Stijl (Maastricht).
www.stormandmarie.com 

Stijl Fashion Event in Maastricht

 

Yesterday I attended the Stijl Fashion Event at SAM decorfabriek in Maastricht. It was nice for change to attend an event that is actually not orginized by us (FASHIONCLASH).
Stijl Fashion Event is initiated by Stijl Maastricht, which is a one of the better stores in Maastricht. There are two stores, Stijl Maastricht and Stijl Wyck. This fashion event was a celebration of the 5th anniversary of Stijl Maastricht and 1st anniversary of Stijl Wyck. Stijl is known for representation of sophisticated Scandinavian fashion brands like Won Hundred, Tiger of Sweden, Selected Femme but also Dutch labels like StudioRUIG, Land and The Boyscouts.
The show was elegant and the whole event very well organized.It is clear why Stijl is successful and this show proves another smart move in client engagement.
On the other side, this kind of events are positive happenings in the context of 'Maastricht Modestad' development. Having said that, there is still a long way to go for Maastricht.

Congratulations to Stijl!

For more information: http://www.stijlmaastricht.nl/

Here are few highlights from the event and the show.

© Photography courtesy BRANKOPOPOVICBLOG