Nieuw Jurk Crisis Fashion

Krisis, new unisex collection is inspired by the financial crisis. Meijer believes strongly in the wish of people to support culture at this moment when the Dutch government is letting us down by enormous cuts on culture funding. Nieuw Jurk (New Dress) came up with the idea to use crowdfunding to be able to fund the collection. By raising money through their website www.nieuwjurk.com they provide fans and supporters the opportunity to invest in their collection. Nieuw Jurk is the label of Esther Meijer who graduated from ArtEZ fashion institute.
Nieuw Jurk gave an energetic show with the Krisis collection at the Amsterdam Fashion Week last Thursday.