BRANKOPOPOVICBLOG: DO IT - New Order of Fashion

Hanna Ryd

During DDW 2021, New Order of Fashion unites a selection of hand-picked international fashion talents who inspire each other and use all means to create a sustainable fashion future.

In the brand new NOoF Lab, supervised by NOoF alumni, the new generation of talents will fulfill a live research residency. They will illustrate circular fashion solutions for forward thinking partners from the fashion-industry such as Dutch retailer ZEEMAN as well as redefine existing frames and practices in collaboration with educational partners such as Aalto University (Helsinki) and individual studios of leading designers such as Stina Randestad (Stockholm) and Matthew Needham (London). Visitors will be both inspired and invited to actively participate. Ranging from accessible presentations, tools and workshops to an inspiring and educational program for fashion professionals that illustrates alternative systems and durable and reusable collections.

NOoF class of 2021 designers:
Antonia Schreiter, Caitlin Yates, Hanna Ryd, Jeppe Yuel, Jessica Guzman, Jessica Rijkers, Juha Vehmaanperä, Leevi Ikäheimo, Max Willebrand Westin, Priss Niinikoski, Riun Jo, Wendy Owusu, Woo Jin Joo, Wolter Pot, Yun Xie.

New Order of Fashion (NOoF) is the international platform for exceptional fashion design talent who are on a personal quest to innovate their practices. We accelerate circularity in fashion by offering fresh, rebellious and radical perspectives through innovation, experimentation and co-creation. Our goal is to fuel the industry's transition towards fully circular practices.

https://neworderoffashion.com