Wednesday 3 April 2019

FASHIONCLASH Festival 2019 - Campaign Launch

FASHIONCLASH presents the 11th edition of the international and interdisciplinary FASHIONCLASH Festival in Maastricht on 1 to 3 November.

The program with fashion presentations, exhibitions, crossovers with theater and dance, fashion talks, expert meetings, master classes and a public program gives designers and (stage) artists the opportunity to show their work to a broad (inter)national audience. The festival offers an opportunity to discover the latest talent and developments in fashion design and to be amazed by the art of fashion. Almost the entire program is accessible to the general public by means of ticket sales, free activities and targeted public programs. FCF is all about discovering new talent, boosting and shaping current developments in fashion art and opening up these developments to a wide audience. The 11th edition focuses on and is substantively shaped from the starting points: the Clash (art of fashion, experiment and cross-overs) and Fashion Makes Sense (sustainability and awareness about the impact and role of fashion in society).

‘For this edition, the starting point was to embody the renewed spirit of FASHIONCLASH, but with attention to where the basis of the platform comes from. The 2019 edition stands for the clash in FASHIONCLASH, the search for creating new fashion stories. With the new festival period (previously the festival took place in June / July) we are looking for a better connection to the international fashion agenda and we want to provide in a platform for the new generation of designers who will graduate in June.’ - FC team
Campaign The campaign images are created in co-operation with artist Lisette Ros and photographer Lonneke van der Palen.

‘Instead of a collection of colour, shape and material, Lonneke and I wanted to bring the image back to the essence; the pure. We tried to find the statement of the ‘clash’ in image and let go of fashion and put creation and searching for boundaries within different disciplines in a broader perspective. That’s why we started experimenting with transparency, in figural and literal sense. It was mostly about the interaction between Produced, Nature and Transparency. I tried to become a literal blank canvas. With my body, I tried to find the boundaries of transparency and ‘being’ and to combine this with other materials that are inspired by what is natural.’ - Lisette Ros

Campaign credits:
Concept: Lisette Ros, Lonneke van der Palen
Artist/performer: Lisette Ros Photography: Lonneke van der Palen
Graphic design: Studio Noto - Ivo Straetmans

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